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Thursday, September 21, 2006

Most Intentionally Unfortunate Business Name



Down the street from our fave coffee shop in Eagle Rock, the recently opened art boutique F*Art is pronounced just as it looks -- "fart."

The LA Alternative wrote about F*Art earlier this year:

F*art, a new boutique opened by Karina Macias and Steve Cindoyan just a few doors from Colorado Wine Company, is daring Eagle Rock to run with scissors. Hip and cool, but definitely not strip-mined to appeal to the lowest common denominator, the little shop with its attached sidewalk-garden and its candy-colored consumables is bringing the serrated edge and pointy teeth of the underground to this well-fed hamlet.

Sounds like a gas.

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