Thursday, June 18, 2009
Latest L.A. Radio Ratings: A Top 40 Battle Heats Up
The May Arbitron ratings are here, and so far both heritage top 40 KIIS-FM and upstart KLSX-FM "Amp 97.1" are co-existing peacefully.
But it's still shaping up to be an interesting race. KIIS is a strong No. 1 among listners 6+, with 5.3% share of the audience -- up from 4.9 in April. KLSX isn't too far behind now, in a tie for fourth place with a 3.9 share (along side Spanish KLVE and Adult Contemporary KOST).
In second is strong talker KFI (4.9), followed by oldies KRTH in third (4.3).