Monday, November 16, 2009
A Mother's of a Cookie Returns
As first reported by Serious Eats at the end of last year, Mother's Cookies -- yes, the brand famous for those pink-and-white-frosted (and sprinkled) "Circus cookies" -- was set to return to grocery shelves on the West Coast this summer.
And indeed, they do appear to be back. Mother's, which had been based in Oakland, filed for bankruptcy last year. As a result, it looked like the brand was toast (and indeed, it went away for almost a year).
But Kellogg's, which already owns Keebler, saved the day by acquiring the rights to the Mother's Cookies product trademarks and recipes.
It's a similar story to the recent reappearance of Wonder Bread on SoCal shelves earlier this year.