Wednesday, November 13, 2013

Dunkin' Donuts' California Invasion Begins: Our First Taste


The Dunkin' is coming! The Dunkin' is coming! Actually, it's already here. After a decade of covering the slow march of Dunkin' Donuts to California, Franklin Avenue was there this weekend -- the first Dunkin' Donuts location in California (well, the first open to the general public, not counting the Camp Pendleton location).

Maria and her sister, mom and sisters-in-law road tripped it to Vegas last weekend, and on the way back stopped in Barstow to check out the new Dunkin' Donuts. Apparently hundreds of others did too: The store was out of coffee, and had just a limited number of donuts left. Thankfully, there was enough left to bring home a dozen for me and the Blogger Kids.


The timing was right: The Dunkin' Donuts location had just opened a few days earlier. Via the Victorville Daily Press:

The coffee-and-donut chain has been popular on the East Coast for decades and is about to make a major run at the California consumer. Since January, the company has made 70 franchise agreements to open free-standing restaurants starting in 2015.

Alex Apodaca, the company's chief operations officer, said the location in Barstow could not have been any better to introduce Dunkin’ Donuts to California residents and tourists.

"I grew up in Southern California and this was always the stop-point to Vegas as a kid with my parents — we always stopped here," Apodaca said. "So when the business opportunity came up, it was a no-brainer. We have big hopes. We can't wait to get entrenched in the community. We love this tight-knit community."
Of course, now that Dunkin' Donuts is here, well, I'm not sure how often I'll actually visit.

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