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Saturday, September 13, 2003

Radio Wars
The latest Los Angeles Arbitron trends are in (for mid-summer), and KPWR "Power 106" once again dominates -- although dropping slightly from the start of summer.

The hip-hop station pulled a 4.9 share of radio listeners, while consistent KROQ was once again in second, with a 4.5 share.

Meanwhile, the California recall election hullabaloo hasn't made much of an impact on talk radio. KFI is still in solid third place in the market, with a 4.0 share-- but that's still down from the spring, before recall mania began. And chief rival KABC has actually slightly declined from the start of the summer to now, averaging a 2.6 share (also down from spring).

Not too many surprises elsewhere in the ratings. The full Summer 2003 book comes out next month.

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