Rate-A-Target

Location: Santa Monica and La Brea, West Hollywood

They stipulated: Parking is $1, unless you've either purchased something, or received a validation stamp

What we bought: Peanut Butter M&Ms

High point: Indeed, it's a clean, hipster Target... and there's a Ben & Jerry's store downstairs.

Low point: But let's face it, the West Hollywood Gateway development is a monstrosity. Parking is difficult and crowded -- and it will only get worse once the Best Buy located downstairs opens.

Overall impression: I hope they solve the parking issue, because like I said, it may soon turn into a nightmare, once the shopping center is fully opened. Also, this feels like a smaller location than the Pasadena, Eagle Rock and Burbank Empire Center locations we're more familiar with.

And again, I'm not a fan of the West Hollywood Gateway. What a mess of a mall. And I still haven't forgiven the developers for completely destroying the vibe at the Formosa Cafe, and even Jones across the street. At least it is a nice Target, and perfect for people watching: Particularly the Ozzy look-alike we saw shopping for toilet paper. Hey, goth metal dudes gotta buy the basics too!

Chance we will go back: It's on the commute home, so quick stops at the Target may become a nighttime staple. Still, the parking situation makes darting in and out of the location impossible, so that's still an open question.