Monday, November 5, 2007
Lay Your Bets: How Soon Until The Christmas Music Returns?
Now that it's November, it's probably jut a matter of days until adult contemporary KOST-FM goes all-Christmas, all-the-time, followed by classic hits KRTH-FM. Last year, KOST began in mid-November; the Arbitron ratings continue to show a never-ending appetite among listeners for Yuletide tunes.
So get ready -- as if the encroaching holiday displays in department stores weren't already a warning.
I'm going to go ahead and predict Nov. 12 as day one of KOST's non-stop Christmas music format. Anyone think it'll happen sooner? Later? Comment below.
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