Refinery29's "29Rooms" showcase was back in Los Angeles this weekend for another run, with 29 new rooms that are a mix of art, play, message, and marketing. It's truly made for the Instagram age. Thanks to an invite from Refinery29, Maria and I dropped by the Reef in downtown Los Angeles to check it out. Phones in hand, naturally.
The first installation we saw (and waited in line to experience) was an underwater world designed by Kesha.
Here's how the current tour is described: "The new #ExpandYourReality tour is the break you need from our fast-paced, digital world and dissonant political climate. Travel blindfolded through a multi-sensory ASMR tunnel, dance it out with performers in a reimagined nightclub, write an intimate letter to your inner child and work side by side with Artists in a dedicated studio space. Come ready to explore as you “choose-your-own-adventure” in this ever-changing dreamscape of modern art and experiential design." (We didn't do all of those things, given the lines.)
Some of the messages of female empowerment, voter rights, and more, were well received.
The ACLU reminded us that we should "know your rights."
"Love Letter to the World"
"Artist in Residence"
"Pay women." Yes.
"Money Mantras"
Our favorite display of the night was probably this one: "A Long Line of Queendom," by Unbothered.
In this room, people were invited to write a note to their "inner self."
Pop-up performances included one by inclusive dance company Infinite Flow.
Other collaborators included Lena Waithe.
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