One Last Big November Sweeps Win For KABC's Retiring General Manager

Arnie Kleiner's going out on a high note. The KABC general manager, who recently announced his retirement, just added one last November sweeps crown to his impressive tenure at the owned-and-operated ABC station. (Kleiner is departing at the end of January.)

I always preface these November ratings by reminding you that sweeps really shouldn't matter in Los Angeles any more -- the local market is now measured every day via personal people meters. But old habits die hard, and the local stations compete heavily in November as if it still mattered.

At 11 pm, KABC expanded its lead vs. No. 2 KCBS in total viewers, thanks in part to a surging primetime (in which KABC dominated vs. its competitors). Meanwhile, at 10 pm, KCAL is also now a dominant No. 1 -- a contrast to last year, where the three-way race was tight. A weak primetime has led to big drop-offs for KTTV.

Here are the November total viewers ratings for the Los Angeles market, in key news timeslots (as well as in primetime).

4:30 am
KABC 93,800 (last year 59,900)
KTLA 41,500 (last year 55,500)
KNBC 23,600 (last year 24,400)
KCBS 16,400 (last year 20,500)
KTTV 10,400 (last year 15,700)

5am
KABC 135,000 (last year 109,100)
KTLA 93,100 (last year 98,400)
KNBC 37,800 (last year 39,200)
KTTV 36,800 (last year 28,700)
KCBS 27,300 (last year 32,900)

6am
KABC 192,700 (last year 213,300)
KTLA 182,400 (last year 176,200)
KTTV 72,800 (last year 65,100)
KNBC 66,400 (last year 68,200)
KCBS 46,600 (last year 38,700)

7am
KABC/Good Morning America 213,500 (last year 241,800)
KTLA/Morning News 208,900 (last year 210,000)
KNBC/Today 95,900 (last year 79,800)
KCBS/CBS This Morning 74,700 (last year 50,700)
KTTV/Good Day LA 67,600 (last year 87,200)

5pm
KABC 245,600 (last year 257,700)
KNBC 139,600 (last year 146,600)
KCBS 108,900 (last year 109,700)
KTTV 48,200 (last year 45,700)

6pm
KABC 277,500 (last year 278,200)
KNBC 147,200 (last year 136,900)
KCBS 97,200 (last year 107,300)
KTLA 58,900 (last year 86,600)

Primetime
KABC/ABC 428,600 (last year 388,500)
KCBS/CBS 331,100 (last year 341,700)
KNBC/NBC 287,400 (last year 273,800)
KTTV/Fox 161,100 (last year 233,900)
KTLA/The CW 112,800 (last year 111,000)

10pm
KCAL 156,100 (last year 131,900)
KTLA 126,500 (last year 130,500)
KTTV 76,900 (last year 128,100)

11pm
KABC 335,900 (last year 318,200)
KCBS 215,000 (last year 205,000)
KNBC 159,000 (last year 186,700)
KTLA 83,000 (last year Arsenio Hall 75,300)

MIKE ON KCRW: Talking November Sweeps on "Press Play"

On Monday's edition of Press Play with Madeleine Brand, NPR's Eric Deggans and I chatted with Madeleine about TV’s fall sweeps season, among other topics. The log line:

The fall sweeps season has begun. It’s the ratings period when TV networks and local stations will pull out all the stops and stunts to draw in as many eyeballs as possible. But in the age of the DVR, Netflix and HBO Go, does “sweeps” season really mean anything? We talk about that and the latest news from the world of television.

Listen below!

November Sweeps: KABC Rules, While KCAL Takes Back 10 p.m.

KCAL narrowly reclaimed the 10 p.m. November news crown this year among total viewers, eking out a razor's edge victory over No. 2 KTLA -- but there's an asterisk attached. KCAL and KTLA don't factor in the last 15 minutes of their 10 p.m. newscasts; those lower-rated sports reports are counted as a separate program. KTTV does, however. It's a very different story when the hours are all pit against each other. (KTTV scored a victory in the key news demo of adults 25-54.)

But nonetheless, KCAL was the only station to post November-to-November growth at 10 p.m., averaging 132,000 viewers -- up from 113,000 last year. KCAL took a hit last year after losing the Los Angeles Lakers contract to Time Warner Cable SportsNet, having won 10 p.m. in 2011 with 154,000 viewers. Meanwhile, KTLA and KTTV were both down.

It was another good November for KABC, which saw its 7 a.m. fortunes rise thanks to the growing dominance of "Good Morning America." KTLA also experienced growth for "KTLA Morning News." Much of that was at the expense of "Today," which lost a chunk of viewers.

Meanwhile, at 11 p.m., KABC pulled out far ahead in first place, after KCBS came within striking distance in 2012. This year, KABC was the only station to gain at 11 p.m., while KCBS and KNBC both saw some drops.

Here are the November 2013 results for the local L.A. market's English-language stations. (Sorry, I don't have KMEX numbers handy, but they are obviously a tremendous player in Los Angeles.)

Total Viewers

5 a.m. KABC 109,000
KTLA 98,000
KNBC 39,000
KCBS 33,000
KTTV 29,000

6 a.m.
KABC 213,000
KTLA 176,000
KNBC 68,000
KTTV 65,000
KCBS 39,000

7 a.m. Morning Shows
GOOD MORNING AMERICA (KABC) 242,000 (up from 215,000)
KTLA MORNING NEWS (KTLA) 210,000 (up from 193,000)
GOOD DAY L.A. (KTTV) 87,000 (down from 95,000)
TODAY (KNBC) 80,000 (down from 104,000)
CBS THIS MORNING (KCBS) 51,000

5 p.m.
KABC 258,000 (down from 283,000)
KNBC 147,000 (up from 146,000)
KCBS 110,000 (down from 129,000)
KTTV ("Studio 11 LA") 46,000 (up from 42,000)

6 p.m.
KABC 278,000 (down from 305,000)
KNBC 137,000 (down from 145,000)
KCBS 107,000 (down from 128,000)
KTLA 87,000 (up from 77,000)

6:30 p.m.
ABC WORLD NEWS (KABC) 277,000
NBC NIGHTLY NEWS (KNBC) 137,000
CBS EVENING NEWS (KCBS) 107,000
KTLA NEWS (KTLA) 102,000

Primetime
KABC 389,000
KCBS 342,000
KNBC 274,000
KTTV 234,000
KTLA 111,000

10 p.m.
KCAL 132,000 (up from 113,000)
KTLA 131,000 (down from 142,000)
KTTV 128,000 (down from 146,000)

11 p.m.
KABC 318,000 (up from 274,000)
KCBS 205,000 (down from 254,000)
KNBC 187,000 (down from 205,000)

25-54

5 a.m.
KTLA 0.8/14
KABC 0.7/13
KNBC/KTTV (tie) 0.3/5
KCBS 0.1/2

6 a.m.
KTLA 1.3/15
KABC 1.1/13
KTTV 0.7/9
KNBC 0.4/5
KCBS 0.2/2

7 a.m. Morning Shows
KTLA MORNING NEWS (KTLA) 1.3/12
GOOD MORNING AMERICA (KABC) 1.1/11
GOOD DAY L.A. (KTTV) 0.8/8
TODAY (KNBC) 0.4/4
CBS THIS MORNING (KCBS) 0.2/2

5 p.m.
KABC 0.8/4
KNBC 0.7/3
KTTV ("Studio 11 LA")/KCBS (tie) 0.4/2

6 p.m.
KABC 1.0/4
KNBC 0.5/2
KCBS/KTLA (tie) 0.4/2

6:30 p.m.
ABC WORLD NEWS (KABC) 1.0/4
NBC NIGHTLY NEWS (KNBC)/ KTLA (tie) 0.6/2
CBS EVENING NEWS (KCBS) 0.5/2

10 p.m.
KTTV 1.1/4
KCAL 0.9/3
KTLA 0.8/3

11 p.m.
KABC 1.8/9
KNBC 1.1/5
KCBS 1.0/5

(Photo: Malibu Times)