Friday, November 16, 2007

One Day Until the Great Los Angeles Walk!

And we're getting some cool mentions in several publications -- including the Los Angeles Times, L.A. Weekly and the online Thrillist L.A. newsletter! Thanks as well to everyone who has mentioned the walk on their blog.

Here's the Los Angeles Times mention, which was listed in the new "The Guide" section's "Underrated" column:


The sight of people pounding the pavement of L.A. can be alarming, but walking this city happens to be the best way to see it. For those who would prefer to do it with a small army, you're in luck: This Saturday you can hike the 15-mile length of Pico Boulevard -- from downtown to the ocean, with some history lessons along the way. For more details on this free event, go to Or simply show up at 9 a.m. on Saturday at the historic Coca-Cola bottling plant (where Pico begins at Central).

The L.A. Weekly mentioned the Walk in its "La Vida" column, penned by Libby Molyneaux:

Pico — rhymes with Neko — Boulevard may not be a street they’ll ever write a song about (though Michele Shocked did, so never mind), but it’s the stretch of pavement designated for the next Great Los Angeles Walk, sponsored by Franklin Avenue. (That’s a local blog, kids.) When/if you get to Sepulveda, you’ve earned the right to sing “Pico and Sepulveda.” Meet at the corner of E. Pico Blvd. and S. Central Ave.; Sat., Nov. 17, 9 a.m.; free (it bloody well better be!)

And here's Thrillist L.A.'s take:

The unfortunate reality of our live-by-car, die-by-car lifestyle means the only thing you know about the streets you drive is that six presidential administrations'll come and go before you can make a U-turn. Shed your metal exoskeleton for Great LA Walk.

Now in its second year, Great LA Walk is the brainchild of a Variety scribe determined to get Angelenos to interact with their city by way of casually deathmarching an entire East-West street. This year covers all 16 miles of Pico, starting at Downtown's retro-cool Coca-Cola Factory and ending with a BYOB party at Santa Monica's tiki-cheesy Cha-Cha Chicken -- a trek that bears witness to both the richness around Hillcrest Country Club and the gettin' richness around MacArthur Park. Thanks to recs by Pulitzer-winning food writer Jonathan Gold, you'll have the option of chowing at El Birrion (Carne Asada Tacos), El Colmao (Fried Pork Leg w/ Onions), or Roscoe's (ill shiz).

Walking the length isn't mandatory; the lazy can join up along the route, while the extremely lazy can just enjoy the bus ride back east -- to the Walk's starting point, or wherever they abandoned their car in frustration waiting to make that U.

Looking forward to seeing all of you tomorrow. For last minute info, go check out the Great LA Walk website.

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